Work

Problems I've Helped Solve

These projects matter because they show more than deliverables. They show that strategy, design, and development can stay connected from the first conversation through a working result.

PachLux

PachLux

Building a luxury brand experience worthy of the product

PachLux needed more than an attractive storefront. The brand required a cohesive visual system, premium product presentation, packaging direction, and an ecommerce experience that communicated quality at every touchpoint.

Brand StrategyVisual IdentityEcommerceArt Direction
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Kappa Card

Kappa Card

Simplifying networking down to a single scan

Members needed a simpler way to exchange complete contact information without downloading an app or manually sharing multiple social accounts.

Product StrategyUX/UIWeb ApplicationDevelopment
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KappaChapters

KappaChapters

Making chapter information a search, not a research project

Brothers needed a public place to look up Kappa Alpha Psi chapter information and share what they found. I built a centralized directory of undergraduate and alumni chapters.

Product StrategyUX/UIWeb ApplicationDevelopment
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NupeMarket

NupeMarket

Building a connected brand, ecommerce, and marketing operation

NupeMarket demonstrates how brand design, product strategy, ecommerce, content, and customer experience can work as one connected system.

Brand DevelopmentEcommerceProduct StrategyMarketing
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BankBlackUSA

BankBlackUSA

Refreshing a movement brand without losing its meaning

BankBlackUSA needed a clearer digital presence and a brand system that could support content, trust, and a growing public conversation.

Brand StrategyVisual IdentityWebsiteContent Structure
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Ventures and experiments

These are products and businesses I have built. They are evidence of initiative and product thinking—not ordinary client assignments.

Venture

Kappa Card

Contact sharing in a single scan, without asking someone to download an app.

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Venture

KappaChapters

A centralized directory that makes Kappa Alpha Psi chapter information easier to find and explore.

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Venture

NupeMarket

Brand, ecommerce, content, and customer experience as one system.

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Venture

Take A Number

A mobile product helping food-truck owners manage orders and keep customers informed.

Venture

Email Campaign Studio

A more intentional way to design, organize, and send email campaigns.

Venture

BrandEZ

Making brand systems easier to use, share, and keep consistent.

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